Kids dine out attracting the family foodservice market with children's menus and pint-sized promotions

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Bibliographic Details
Main Author:	Gilleran, Susan 1953-
Format:	Book
Published:	New York John Wiley & Son 1993
Subjects:	Restaurants > Marketing Children as consumers Advertising and children
Online Access:	Click Here to View Status and Holdings.
Tags:	Add Tag No Tags, Be the first to tag this record!

MARC


LEADER	00000n a2200000 a 4501
001	wils-185633
020	#	#	\|a 0471575003
090	0	0	\|a TX911.3.M3 \|b G55 1993
100	1	#	\|a Gilleran, Susan \|c 1953-
245	1	0	\|a Kids dine out \|b attracting the family foodservice market with children's menus and pint-sized promotions \|c Susan Gilleran
260	#	#	\|a New York \|b John Wiley & Son \|c 1993
300	#	#	\|a xi, 191 p. \|b ill. \|c 24 cm
500	#	#	\|a Includes index
650	#	0	\|a Restaurants \|x Marketing
650	#	0	\|a Children as consumers
650	#	0	\|a Advertising and children
040	#	#	\|a Shah Alam
856	4	0	\|z Click Here to View Status and Holdings. \|u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=185633