Consumer behavior
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Main Author: | |
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Other Authors: | |
Format: | Book |
Published: |
Englewood Cliffs, NJ
Prentice Hall
1994
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Edition: | 5th ed |
Subjects: | |
Online Access: | Click Here to View Status and Holdings. |
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LEADER | 00000n a2200000 a 4501 | ||
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001 | wils-184113 | ||
020 | # | # | |a 0136690033 |
090 | 0 | 0 | |a HF5415.32.S35 1994 |
100 | 1 | # | |a Schiffman, Leon G |
245 | 1 | 1 | |a Consumer behavior |c Leon G. Schiffman, Leslie Lazar Kanuk |
250 | # | # | |a 5th ed |
260 | # | # | |a Englewood Cliffs, NJ |b Prentice Hall |c 1994 |
300 | # | # | |a xix, 684 p. |b ill. (some col.) |c 27 cm |
504 | # | # | |a Includes bibliographical references and index |
650 | # | 0 | |a Consumer behavior |
650 | # | 0 | |a Motivation research (Marketing) |
700 | 1 | # | |a Kanuk, Leslie Lazar |
856 | 4 | 0 | |z Click Here to View Status and Holdings. |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=184113 |
964 | # | # | |c BOK |d 01 |
040 | # | # | |a Shah Alam |
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