Why customers don't do what you want them to do and what to do about it
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Main Author: | |
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Format: | Book |
Published: |
New York
McGraw-Hill
1994
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Subjects: | |
Online Access: | Click Here to View Status and Holdings. |
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Item Description: | Includes index |
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Physical Description: | xv, 224 p. 24 cm |
ISBN: | 0070217009 |