THE FIRST 24 HOURS A comprehensive guide to successful crisis communications
A crisis management guide directed at marketing consultants, senior management and those in public relations to help them formulate an effective crisis action plan, and develop skills for dealing with attention from the media. The author is a journalist and media consultant
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| Main Author: | |
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| Format: | Book |
| Language: | English |
| Published: |
Oxford, UK
Basil Blackwell
1990
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| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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Add Tag | Summary: | A crisis management guide directed at marketing consultants, senior management and those in public relations to help them formulate an effective crisis action plan, and develop skills for dealing with attention from the media. The author is a journalist and media consultant |
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| Physical Description: | viii, 191 pages illustrations 24 cm |
| Bibliography: | Includes bibliography references |
| ISBN: | 0631170693 9780631170693 |
Strengthening Crisis Communication WITH ETHAN BECKER