Strategy search a guide to marketing for chief executives and directors

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Bibliographic Details
Main Author:	Christopher, Martin
Other Authors:	McDonald, Malcolm H. B. 1938-, Majaro, Simon
Format:	Book
Published:	Aldershot, Hants, England Gower 1987
Subjects:	Marketing
Online Access:	Click Here to View Status and Holdings.
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020	#	#	\|a 0566026376
090	0	0	\|a HF5415 \|b .C5272 1987
100	1	#	\|a Christopher, Martin
245	1	1	\|a Strategy search \|b a guide to marketing for chief executives and directors \|c Martin Christopher, Simon Majaro, Malcolm McDonald
260	#	#	\|a Aldershot, Hants, England \|b Gower \|c 1987
300	#	#	\|a 183 p. \|b ill. \|c 26 cm
504	#	#	\|a Includes bibliographical references (p. [179]) and index
650	#	0	\|a Marketing
700	1	#	\|a McDonald, Malcolm H. B. \|c 1938-
700	#	#	\|a Majaro, Simon
856	4	0	\|z Click Here to View Status and Holdings. \|u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=181780
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