Strategy search a guide to marketing for chief executives and directors

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Bibliographic Details
Main Author: Christopher, Martin
Other Authors: McDonald, Malcolm H. B. 1938-, Majaro, Simon
Format: Unknown
Published: Aldershot, Hants, England Gower 1987
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Online Access:Click Here to View Status and Holdings.
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020 # # |a 0566026376 
090 0 0 |a HF5415  |b .C5272 1987 
100 1 # |a Christopher, Martin 
245 1 1 |a Strategy search  |b a guide to marketing for chief executives and directors  |c Martin Christopher, Simon Majaro, Malcolm McDonald 
260 # # |a Aldershot, Hants, England  |b Gower  |c 1987 
300 # # |a 183 p.  |b ill.  |c 26 cm 
504 # # |a Includes bibliographical references (p. [179]) and index 
650 # 0 |a Marketing 
700 1 # |a McDonald, Malcolm H. B.  |c 1938- 
700 # # |a Majaro, Simon 
856 4 0 |z Click Here to View Status and Holdings.  |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=181780 
964 # # |c BOK  |d 01 
040 # # |a Shah Alam 
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