Strategy search a guide to marketing for chief executives and directors

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Bibliographic Details
Main Author: Christopher, Martin
Other Authors: McDonald, Malcolm H. B. 1938-, Majaro, Simon
Format: Unknown
Published: Aldershot, Hants, England Gower 1987
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Online Access:Click Here to View Status and Holdings.
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Description
Physical Description:183 p. ill. 26 cm
Bibliography:Includes bibliographical references (p. [179]) and index
ISBN:0566026376