Media planning

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Bibliographic Details
Main Author:	Adams, James R
Corporate Author:	Institute of Practitioners in Advertising
Format:	Unknown
Published:	London Business Books [for] the Institute of Practitioners in Advertising 1971
Subjects:	Advertising media planning
Online Access:	Click Here to View Status and Holdings.
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MARC


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020	#	#	\|a 0220668051
090	0	0	\|a HF5827 \|b .A3
100	1	#	\|a Adams, James R
245	1	1	\|a Media planning \|c [by] James R. Adams
260	#	#	\|a London \|b Business Books [for] the Institute of Practitioners in Advertising \|c 1971
300	#	#	\|a xiii, 210 p., 4 plates. \|b illus., facsims., map. \|c 25 cm
350	#	#	\|a 4.50
504	#	#	\|a Bibliography: p. 201-203
650	#	0	\|a Advertising media planning
710	1	#	\|a Institute of Practitioners in Advertising
856	4	0	\|z Click Here to View Status and Holdings. \|u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=181677
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040	#	#	\|a Shah Alam
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