Media planning

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Bibliographic Details
Main Author: Adams, James R
Corporate Author: Institute of Practitioners in Advertising
Format: Unknown
Published: London Business Books [for] the Institute of Practitioners in Advertising 1971
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Online Access:Click Here to View Status and Holdings.
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Description
Physical Description:xiii, 210 p., 4 plates. illus., facsims., map. 25 cm
Bibliography:Bibliography: p. 201-203
ISBN:0220668051