Media planning
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| Main Author: | |
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| Corporate Author: | |
| Format: | Book |
| Published: |
London
Business Books [for] the Institute of Practitioners in Advertising
1977
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| Edition: | 2nd ed |
| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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Add Tag | Physical Description: | xiii, 210 p., 4 plates. illus., facsims., map. 25 cm |
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| Bibliography: | Bibliography: p. 201-203 |
| ISBN: | 0220663351 |
Media planning