Advertising a behavioral approach for managers

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Bibliographic Details
Main Author:	Faison, Edmund W.J. 1926-
Format:	Unknown
Published:	New York Wiley 1980
Series:	The Wiley series in marketing
Subjects:	Advertising > Psychological aspects Advertising
Online Access:	Click Here to View Status and Holdings.
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MARC


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090	0	0	\|a HF5822 \|b .F34
100	1	#	\|a Faison, Edmund W.J. \|c 1926-
245	1	1	\|a Advertising \|b a behavioral approach for managers \|c Edmund W.J.Faison
260	#	#	\|a New York \|b Wiley \|c 1980
300	#	#	\|a xiii,783p. \|b ill. \|c 24cm
490	1	#	\|a The Wiley series in marketing
504	#	#	\|a Includes bibliographies and index
650	#	0	\|a Advertising \|x Psychological aspects
650	#	0	\|a Advertising
856	4	0	\|z Click Here to View Status and Holdings. \|u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=181664
964	#	#	\|c BOK \|d 01
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