Marketing

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Bibliographic Details
Main Author: Evans, Joel R
Other Authors: Berman, Barry
Format: Unknown
Published: Upper Saddle River, New Jersey Prentice Hall 1997
Edition:7th ed
Subjects:
Online Access:Click Here to View Status and Holdings.
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Description
Physical Description:xxxii, 679, [77] p. col. ill., maps 28 cm
Bibliography:Includes bibliographical references and indexes
ISBN:0132613557