Consumer behavior building marketing strategy

Consumer behavior building marketing strategy

Show other versions (6)
Saved in:
Bibliographic Details
Main Author: Hawkins, Del I
Other Authors: Best, Roger J, Coney, Kenneth A
Format: Unknown
Published: Boston, Mass. McGraw-Hill 1998
Edition:7th ed
Subjects:
Market surveys > United States
Consumer behavior > Case studies > United States
Online Access:Click Here to View Status and Holdings.
Tags: Add Tag
No Tags, Be the first to tag this record!
Description
Item Description:Includes indexes
Physical Description:xxv, 760 p. col. ill. 25 cm 1 computer disk (3 1/2 in.)
ISBN:0256218951

Similar Items