Marketing strategy
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Other Authors: | |
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Format: | Book |
Published: |
Forth Worth
The Dryden Press
1999
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Series: | Dryden Press series in marketing
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Subjects: | |
Online Access: | Click Here to View Status and Holdings. |
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LEADER | 00000n a2200000 a 4501 | ||
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001 | wils-178477 | ||
020 | # | # | |a 0030248019 |
090 | 0 | 0 | |a HF5415 |b .M37 1999 |
245 | 1 | 1 | |a Marketing strategy |c O. C. Ferrell ... [et al.] |
260 | # | # | |a Forth Worth |b The Dryden Press |c 1999 |
300 | # | # | |a xx, 405 p. |b ill. |c 25 cm |
490 | 1 | # | |a Dryden Press series in marketing |
504 | # | # | |a Includes bibliographical references and indexes |
650 | # | 0 | |a Marketing |
700 | 1 | # | |a Ferrell, O. C |
856 | 4 | 0 | |z Click Here to View Status and Holdings. |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=178477 |
964 | # | # | |c BOK |d 01 |
040 | # | # | |a Shah Alam |