Analysis for marketing planning
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Format: | Unknown |
Published: |
Homewood, IL.
Irwin
1988
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Subjects: | |
Online Access: | Click Here to View Status and Holdings. |
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LEADER | 00000n a2200000 a 4501 | ||
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001 | wils-177323 | ||
005 | 202385103157 | ||
020 | # | # | |a 0256057834 |
090 | 0 | 0 | |a HF5415.13 |b .L388 1988 |
100 | 1 | # | |a Lehmann, Donald R |
245 | 1 | 0 | |a Analysis for marketing planning |c Donald R. Lehmann, Russell S. Winer |
260 | # | # | |a Homewood, IL. |b Irwin |c 1988 |
300 | # | # | |a x, 174 p. |b ill. |c 24 cm |
504 | # | # | |a Includes bibliographies and index. |
650 | # | 0 | |a Marketing |v Problems, exercises, etc. |
650 | # | 0 | |a Marketing |x Planning |
650 | # | 0 | |a Marketing research |v Problems, exercises, etc. |
700 | 1 | # | |a Winner, Russell S |
856 | 4 | 0 | |z Click Here to View Status and Holdings. |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=177323 |
964 | # | # | |c BOK |d 01 |
040 | # | # | |a Shah Alam |
998 | # | # | |a 00260##a002.8.2||00260##b002.8.4||00260##c002.7.6||00300##a003.4.1||00300##b003.6.1||00300##c003.5.1|| |