International marketing analysis and strategy
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| Main Author: | |
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| Other Authors: | |
| Format: | Unknown |
| Published: |
Upper Saddle River, N.J.
Prentice Hall
1997
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| Edition: | 3rd ed |
| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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Add Tag | Physical Description: | xviii, 750 p. ill. 26 cm |
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| Bibliography: | Includes bibliographical references and indexes |
| ISBN: | 0132724510 |
International marketing analysis and strategy