Marketing research

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Bibliographic Details
Main Author: Chisnall, Peter M
Format: Unknown
Published: London McGraw-Hill 1992
Edition:4th ed
Series:The McGraw-Hill marketing series
Subjects:
Online Access:Click Here to View Status and Holdings.
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Description
Physical Description:ix, 384 p. ill. 25 cm
Bibliography:Includes bibliographical references and index
ISBN:0077074297