Marketing planning models
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| Other Authors: | |
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| Format: | Book |
| Published: |
Amsterdam
North-Holland Publishing Company
1982
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| Series: | Studies in the management sciences
vol.18 |
| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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Add Tag | Physical Description: | ix, 276 p. ill. 24 cm |
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| ISBN: | 0444863699 |
Marketing decision models