Successful marketing strategies for nonprofit organizations
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| Main Author: | |
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| Format: | Unknown |
| Published: |
New York
J. Wiley
1995
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| Series: | Nonprofit law, finance, and management series
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| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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Add Tag | Physical Description: | xx, 294 p. ill. 24 cm |
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| Bibliography: | Includes bibliographical references (p. 281-289) and index |
| ISBN: | 0471105678 |
Strategic marketing for nonprofit organizations 
Marketing management for nonprofit organizations