Consumer profiles an introduction to psychographics
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London
Routledge
1992
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| Online Access: | Click Here to View Status and Holdings. |
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Market segmentation using demographics, psychographics, and other segmentation techniques to uncover and exploit new markets
Market Segmentation How to do it, How to profit from it
STRATEGI LAUT BIRU = blue ocen strategy Bagaimana Mewujudkan Ruang Pasaran Tanpa Perabutan dan Menjadikan Persaingan Tidak Relevan
