The master marketer how to combine tried and tested techniques with the latest ideas to achieve spectacular marketing success

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Bibliographic Details
Main Author: Ryan, Christopher 1954-
Format: Book
Published: London Kogan Page 1994
Subjects:
Online Access:Click Here to View Status and Holdings.
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MARC

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020 # # |a 0749419636 
090 0 0 |a HF5415  |b .R88 1994 
100 1 # |a Ryan, Christopher  |c 1954- 
245 1 1 |a The master marketer  |b how to combine tried and tested techniques with the latest ideas to achieve spectacular marketing success  |c Christopher Ryan 
260 # # |a London  |b Kogan Page  |c 1994 
300 # # |a xiii, 551 p.  |b ill.  |c 24 cm 
500 # # |a Includes index 
650 # 0 |a Marketing 
650 # 0 |a Advertising 
650 # 0 |a Marketing  |x Management 
856 4 0 |z Click Here to View Status and Holdings.  |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=167522 
964 # # |c BOK  |d 01 
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