MARKETING PRINCIPLES & PRACTICE

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Bibliographic Details
Main Authors:	Adcock, Dennis (Author), Bradfield Ray (Author), Al Halborg (Author), Ross, Caroline (Author)
Format:	Book
Language:	English
Published:	London Pitman Pub. 1995
Edition:	2nd edition
Subjects:	Marketing
Online Access:	Click Here to View Status and Holdings.
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Description
Physical Description:	ix, 386 pages illustrations 25 cm
Bibliography:	Includes bibliographical references and index
ISBN:	0273607340 9780273607342

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