Expert systems in tourism marketing

Presents the latest developments, applications and key managerial implications related to the utilization of expert and knowledge-based systems in tourism marketing.

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Bibliographic Details
Main Authors: Moutinho, Luiz (Author), Rita, Paulo 1963- (Author), Curry, Bruce (Author)
Format: Book
Language:English
Published: New York Routledge 1996
Series:Routledge issues in tourism series
Subjects:
Online Access:Click Here to View Status and Holdings.
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Description
Summary:Presents the latest developments, applications and key managerial implications related to the utilization of expert and knowledge-based systems in tourism marketing.
Physical Description:ix, 214 pages illustrations 23 cm
Bibliography:Includes bibliographical references and index
ISBN:0415093163
9780415093163