THE Marketing BOOK
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| Other Authors: | |
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| Format: | Book |
| Language: | English |
| Published: |
Oxford, NY
Butterworth-Heinemann
1994
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| Edition: | 3rd edition |
| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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Add Tag | Item Description: | Includes index |
|---|---|
| Physical Description: | xxix, 740 pages illustrations 24 cm |
| ISBN: | 0750620226 9780750620222 |
The Marketing Book