Cyber marketing how to use the superhighway to market your products and services
his structured guide to using the Internet for marketing purposes shows how to use the Net for market research, how to build the Net's resources into your marketing plans, and how to exploit the Net as a marketing channel, all with the minimum of technical computer jargon.
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| Format: | Book |
| Language: | English |
| Published: |
Oxford
Butterworth-Heinemann
1996
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| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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Cybermarketing
