Effective management for marketing 1996-97

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Bibliographic Details
Main Author:	Hatton, Angela
Corporate Author:	Chartered Institute of Marketing
Other Authors:	Worsom, Mike
Format:	Book
Published:	Oxford Butterworth-Heinemann 1996
Series:	The marketing series
Subjects:	Marketing > Management
Online Access:	Click Here to View Status and Holdings.
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245	1	1	\|a Effective management for marketing 1996-97 \|c Angela Hatton and Mike Worsam
260	#	#	\|a Oxford \|b Butterworth-Heinemann \|c 1996
300	#	#	\|a 289 p. \|b ill. \|c 30 cm
490	1	#	\|a The marketing series
500	#	#	\|a Advanced certificate syllabus
650	#	0	\|a Marketing \|x Management
700	1	#	\|a Worsom, Mike
710	1	#	\|a Chartered Institute of Marketing
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