The codes of advertising fetishism and the political economy of meaning in the consumer society

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Bibliographic Details
Main Author: Jhally, Sut
Format: Book
Published: London F. Pinter 1987
Subjects:
Online Access:Click Here to View Status and Holdings.
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001 wils-16219
020 # # |a 0861875842 
090 0 0 |a HF5827  |b .J49 1987 
100 1 # |a Jhally, Sut 
245 1 1 |a The codes of advertising  |b fetishism and the political economy of meaning in the consumer society  |c by Sut Jhally 
260 # # |a London  |b F. Pinter  |c 1987 
300 # # |a ix, 225 p.  |b ill.  |c 23 cm 
500 # # |a Includes index 
504 # # |a Bibliography: p. [206]-221. 
650 # 0 |a Advertising  |x Social aspects 
650 # 0 |a Symbolism in advertising 
650 # 0 |a Mass media 
856 4 0 |z Click Here to View Status and Holdings.  |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=16219 
964 # # |c BOK  |d 01 
040 # # |a Shah Alam