Mass media an introduction to modern communication

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Bibliographic Details
Main Author:	Hiebert, Ray Eldon
Other Authors:	Ungurait, Donald F., Bohn, Thomas W.
Format:	Book
Published:	New York McKay [1974
Subjects:	Mass media Communication
Online Access:	Click Here to View Status and Holdings.
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MARC


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001	wils-15797
020	#	#	\|a 0679302379
090	0	0	\|a P90 \|b .H48 1974
100	1	#	\|a Hiebert, Ray Eldon
245	1	1	\|a Mass media \|b an introduction to modern communication \|c Ray Eldon Hiebert, Donald F. Ungurait, Thomas W. Bohn
260	#	#	\|a New York \|b McKay \|c [1974
300	#	#	\|a xvi, 495 p. \|b ill. \|c 23 cm
500	#	#	\|a Includes index.
504	#	#	\|a Bibliography: p. 445-482.
650	#	0	\|a Mass media
650	#	0	\|a Communication
700	1	#	\|a Ungurait, Donald F. \|y joint author
700	#	#	\|a Bohn, Thomas W. \|y joint author
856	4	0	\|z Click Here to View Status and Holdings. \|u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=15797
964	#	#	\|c BOK \|d 01
040	#	#	\|a Shah Alam