Effective management for marketing

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Bibliographic Details
Main Author: Hatton, Angela
Corporate Author: Chartered Institute of Marketing
Other Authors: Worsam, Mike
Format: Book
Published: Oxford Butterworth Heinemann 1995
Series:The marketing series
Subjects:
Online Access:Click Here to View Status and Holdings.
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245 1 1 |a Effective management for marketing  |c Angela Hatton, Mike Worsam 
260 # # |a Oxford  |b Butterworth Heinemann  |c 1995 
300 # # |a 275 p.  |b ill.  |c 29 cm 
490 1 # |a The marketing series 
500 # # |a Includes index 
650 # 0 |a Marketing  |x Management 
700 1 # |a Worsam, Mike 
710 1 # |a Chartered Institute of Marketing 
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