International marketing

International marketing

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This second edition of International Marketing has been brought fully up-to-date. With its comprehensive treatment of international marketing issues it is the ideal marketing books for the 1990s.

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Bibliographic Details
Main Author: Paliwoda, Stanley J (Author)
Corporate Author: Chartered Institute of Marketing
Format: Unknown
Published: Oxford Butterworth Heinemann 1993
©1993
Edition:Second Edition
Series:The Marketing series
Subjects:
Export marketing
Online Access:Click Here to View Status and Holdings.
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