Global marketing
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| Main Author: | |
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| Format: | Unknown |
| Published: |
Cambbridge, Mass.
Blackwell
1996
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| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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Add Tag | Physical Description: | xx, 597 p. ill. 24 cm |
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| Bibliography: | Includes bibliographical references and index |
| ISBN: | 1557864934 |
Global marketing 
Global Marketing Foreign Entry, Local Marketing & Global Management