The great marketing turnaround the age of the individual, and how to profit from it

The great marketing turnaround the age of the individual, and how to profit from it

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Bibliographic Details
Main Author: Rapp, Stan
Other Authors: Collins, Thomas L
Format: Unknown
Published: Englewood Cliffs, N.J. Prentice Hall 1990
Subjects:
Sales promotion
Marketing
Advertising
Online Access:Click Here to View Status and Holdings.
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Description
Physical Description:xii, 336 p. ill. 24 cm
Bibliography:Includes bibliographical references (p. 314-321) and index
ISBN:0133655601

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