Managing for marketing excellence

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Bibliographic Details
Main Author:	Chaston, Ian
Format:	Book
Published:	London, New York McGraw-Hill 1990
Subjects:	Marketing > Management
Online Access:	Click Here to View Status and Holdings.
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001	wils-150061
020	#	#	\|a 0077072375
090	0	0	\|a HF5415.13 \|b .C512 1990
100	1	#	\|a Chaston, Ian
245	1	1	\|a Managing for marketing excellence \|c Ian Chaston
260	#	#	\|a London, New York \|b McGraw-Hill \|c 1990
300	#	#	\|a xii, 173 p. \|b ill. \|c 23 cm
504	#	#	\|a Includes bibliographical references and index
650	#	0	\|a Marketing \|x Management
856	4	0	\|z Click Here to View Status and Holdings. \|u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=150061
964	#	#	\|c BOK \|d 01
040	#	#	\|a Shah Alam