Competitive retail marketing dynamic strategies for winning and keeping customers
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| Main Author: | |
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| Format: | Book |
| Published: |
London
McGraw-Hill
1992
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| Series: | McGraw-Hill marketing for professionals
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| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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Add Tag | Physical Description: | xix, 229 p. ill. 24 cm |
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| Bibliography: | Includes bibliographical references and index |
| ISBN: | 9780077075675 0077075676 |
Retail marketing