Consumer behavior implications for marketing strategy

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Bibliographic Details
Main Author:	Hawkins, Del I
Other Authors:	Best, Roger J, Coney, Kenneth A
Format:	Book
Published:	Chicago Irwin 1995
Edition:	6th ed
Series:	The Irwin series in marketing
Subjects:	Market surveys > Case studies > United States Consumer behavior > United States Market surveys > Case studies > Case studies > United States Consumer behavior > Case studies > United States
Online Access:	Click Here to View Status and Holdings.
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001	wils-149399
020	#	#	\|a 0256139725
090	0	0	\|a HF5415.33.U6 \|b H38 1995
100	1	#	\|a Hawkins, Del I
245	1	0	\|a Consumer behavior \|b implications for marketing strategy \|c Del I. Hawkins, Roger J. Best, Kenneth A. Coney
250	#	#	\|a 6th ed
260	#	#	\|a Chicago \|b Irwin \|c 1995
300	#	#	\|a xix, 649 p. \|b ill. (some col.) \|c 27 cm
490	1	#	\|a The Irwin series in marketing
504	#	#	\|a Includes bibliographical references and indexes
650	#	0	\|a Market surveys \|x Case studies \|z United States
650	#	0	\|a Consumer behavior \|z United States
650	#	0	\|a Market surveys \|v Case studies \|x Case studies \|z United States
650	#	0	\|a Consumer behavior \|v Case studies \|z United States
700	1	#	\|a Best, Roger J
700	#	#	\|a Coney, Kenneth A
856	4	0	\|z Click Here to View Status and Holdings. \|u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=149399
964	#	#	\|c BOK \|d 01
040	#	#	\|a Shah Alam