Market segmentation a step-by-step guide to profitable new business
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Main Author: | |
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Format: | Unknown |
Published: |
London New York
Routledge
1994
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Series: | Marketing for managers
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Subjects: | |
Online Access: | Click Here to View Status and Holdings. |
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Physical Description: | xi, 82 p. ill. 21 cm |
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Bibliography: | Includes bibliographical references (p. 81-82) |
ISBN: | 0415097363 |