Reputation realizing value from the corporate image
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| Format: | Book |
| Published: |
Boston, Mass.
Harvard Business School Press
1996
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| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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Add Tag | Item Description: | Includes index |
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| Physical Description: | 441 p. 24 cm |
| ISBN: | 0875846335 |
Creating corporate reputations identity, image and performance