Marketing

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Bibliographic Details
Main Authors: Hill, Elizabeth 1960- (Author), O'Sullivan, Terry 1957- (Author)
Format: Book
Language:English
Published: London, England Addison Wesley Longman Limited 1996
©1996
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Online Access:Click Here to View Status and Holdings.
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Description
Physical Description:x, 415 pages illustrations 27 cm
Bibliography:Includes reference and index
ISBN:0582262550 (hardback)