The radio & television commercial

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Bibliographic Details
Main Author:	Book, Albert C
Other Authors:	Cary, D. Cary, Brady, Frank R, Tannenbaum, Stanley I
Format:	Unknown
Published:	Lincolnwood, Ill. NTC Business Books 1996
Edition:	3rd ed
Subjects:	Television advertising > United States Broadcast advertising > United States Radio advertising > United States
Online Access:	Click Here to View Status and Holdings.
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Description
Item Description:	Rev. ed. of: Radio & television commercial / Albert C. Book, Norman D. Cary, Stanley I. Tannenbaum. 2nd ed. c1984
Physical Description:	vi, 234 p. ill. 28 cm
Bibliography:	Includes bibliographies
ISBN:	0844230138

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