Getting partnering right how market leaders are creating long-term competitive advantage

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Bibliographic Details
Main Author:	Rackham, Neil
Other Authors:	Friedman, Lawrence Lawrence G, Ruff, Richard 1941-
Format:	Book
Published:	New York McGraw-Hill 1996
Subjects:	Partnership Interorgnizational relations Strategic alliances (Business)
Online Access:	Click Here to View Status and Holdings.
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090	0	0	\|a HD69.S8 \|b R33 1996
100	1	#	\|a Rackham, Neil
245	1	1	\|a Getting partnering right \|b how market leaders are creating long-term competitive advantage \|c Neil Rackham, Lawrence Friedman, and Richard Ruff
260	#	#	\|a New York \|b McGraw-Hill \|c 1996
300	#	#	\|a vii, 237 p. \|b ill. \|c 23 cm
500	#	#	\|a Includes index
650	#	0	\|a Partnership
650	#	0	\|a Interorgnizational relations
650	#	0	\|a Strategic alliances (Business)
700	1	#	\|a Friedman, Lawrence \|q Lawrence G
700	#	#	\|a Ruff, Richard \|c 1941-
856	4	0	\|z Click Here to View Status and Holdings. \|u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=147390
964	#	#	\|c BOK \|d 01
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