Marketing of financial services
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| Main Author: | |
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| Other Authors: | |
| Format: | Book |
| Published: |
London
Chartered Institute of Bankers
1993
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| Series: | Bankers Workbook Series
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| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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Add Tag | Physical Description: | xv, 465 p. ill. 29 cm |
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| ISBN: | 0852973373 |
The marketing of financial services a book of cases