International marketing management
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| Main Author: | |
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| Format: | Unknown |
| Published: |
Cincinnati, OH
South-Western College Pub.
1996
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| Edition: | 5th ed. |
| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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Add Tag | Physical Description: | xv, 792 p. ill. 24 cm |
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| Bibliography: | Includes bibliographical references and indexes |
| ISBN: | 053885281X 9780538852814 |
International Marketing Management 
International marketing