International advertising communicating across cultures
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| Main Author: | |
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| Format: | Book |
| Published: |
Belmont
Wadsworth Pub. Co.
1996
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| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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Add Tag | Physical Description: | xi, 340 p. ill., map 24 cm |
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| Bibliography: | Includes bibliographical references and index |
| ISBN: | 0534192785 |
Advertising AND Societies Global Issues