Marketing classics a selection of influential articles
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Other Authors: | Mokwa, Michael P, Cox, Keith Kohn, Enis, Ben M |
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Format: | Book |
Published: |
Englewood Cliffs, N.J.
Prentice Hall
1995
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Edition: | 8th ed., 25th anniversary ed |
Subjects: | |
Online Access: | Click Here to View Status and Holdings. |
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