Writing and implementing a marketing plan

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Bibliographic Details
Main Author: Gerson, Richard F
Format: Book
Published: Menlo Park, Calif. Crisp 1991
Series:A fifty-minute series
Subjects:
Online Access:Click Here to View Status and Holdings.
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001 wils-145953
020 # # |a 1560520833 
090 0 0 |a HF5415.13  |b .G47 1991 
100 1 # |a Gerson, Richard F 
245 1 1 |a Writing and implementing a marketing plan  |c Richard F. Gerson 
260 # # |a Menlo Park, Calif.  |b Crisp  |c 1991 
300 # # |a 89 p.  |c 26 cm 
490 1 # |a A fifty-minute series 
650 # 0 |a Marketing  |x Management 
856 4 0 |z Click Here to View Status and Holdings.  |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=145953 
964 # # |c BOK  |d 01 
040 # # |a Shah Alam