Publicity power a practical guide to effective promotion
Saved in:
Main Author: | Mallory, Charles |
---|---|
Format: | Unknown |
Published: |
Menlo Park, Calif.
Crisp
1989
|
Subjects: | |
Online Access: | Click Here to View Status and Holdings. |
Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
Similar Items
-
Promotional strategy managing the marketing communications process
by: Engel, James F
Published: (1983) -
Promotional Strategy managing the marketing communications process
by: Engel, James F, et al.
Published: (1987) -
Promotional Strategy managing the marketing communications process
by: Engel, James F
Published: (1991) -
The master marketer how to combine tried and tested techniques with the latest ideas to achieve spectacular marketing success
by: Ryan, Christopher 1954-
Published: (1994) -
The myth makers how advertisers apply the power of classic myths and symbols to create modern day legends
by: Randazzo, Sal
Published: (1995)