Marketing encyclopedia issues and trends shaping the future
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Format: | Unknown |
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Chicago
American Marketing Association
1995
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Online Access: | Click Here to View Status and Holdings. |
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LEADER | 00000n a2200000 a 4501 | ||
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001 | wils-145640 | ||
020 | # | # | |a 0844235938 |
090 | 0 | 0 | |a HF5415 |b .M2982 1995 |
245 | 1 | 1 | |a Marketing encyclopedia |b issues and trends shaping the future |c Jeffrey Heilbrunn, editor |
260 | # | # | |a Chicago |b American Marketing Association |c 1995 |
300 | # | # | |a x, 348 p. |b ill. |c 24 cm |
500 | # | # | |a At head of title: American Marketing Association |
504 | # | # | |a Includes bibliographical references and index |
650 | # | 0 | |a Marketing |x Encyclopedias |
700 | 1 | # | |a Heilbrunn, Jeffrey |
710 | 1 | # | |a American Marketing Association |
745 | # | # | |a American Marketing Assocication marketing encyclopedia |
856 | 4 | 0 | |z Click Here to View Status and Holdings. |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=145640 |
964 | # | # | |c BOK |d 01 |
040 | # | # | |a Shah Alam |
998 | # | # | |a 00260##a002.8.2||00260##b002.8.4||00260##c002.7.6||00300##a003.4.1||00300##b003.6.1||00300##c003.5.1||00500##a002.17.2|| |