Managing cultural differences strategies for competitive advantage

Managing cultural differences strategies for competitive advantage

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Bibliographic Details
Main Author: Hoecklin, Lisa Adent
Format: Book
Published: Wokingham, England Reading, Mass. Addison-Wesley 1995
Series:The EIU series
Subjects:
Intercultural communication > Case studies
International business enterprises > Management > Social aspects
Competition, International > Social aspects > Case studies
Online Access:Click Here to View Status and Holdings.
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Description
Physical Description:x, 158 p. ill. 25cm
Bibliography:Includes bibliographical references and index
ISBN:0201427702

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