Managing Quality Cultural Tourism

Managing Quality Cultural Tourism

Managing Quality Cultural Tourism is an authoritative look at how to manage cultural tourist sites to best meet the needs of the visitors, the presenters and the site itself. As cultural tourism increases the management of heritage sites becomes more complex. Priscilla Boniface addresses these cruci...

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Bibliographic Details
Main Author: Boniface, Priscilla (Author)
Format: Book
Language:English
Published: Abingdon, Oxon Routledge 1995
©1995
Series:Heritage
Subjects:
Quality control
Tourism
Online Access:Click Here to View Status and Holdings.
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Summary:Managing Quality Cultural Tourism is an authoritative look at how to manage cultural tourist sites to best meet the needs of the visitors, the presenters and the site itself. As cultural tourism increases the management of heritage sites becomes more complex. Priscilla Boniface addresses these crucial management issues using a marketing approach to identify the needs of all concerned
Physical Description:xi, 127 pages 24 cm
Bibliography:Includes bibliographical references (pages 116-123) and index
ISBN:0415099854
9780415099851

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