Strategic business marketing

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Bibliographic Details
Main Author:	Chisnall, Peter M
Format:	Book
Published:	New York Prentice Hall 1995
Edition:	3rd ed
Subjects:	Industrial marketing > Management Marketing > Planning
Online Access:	Click Here to View Status and Holdings.
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MARC


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090	0	0	\|a HF5415.1263 \|b .C45 1995
100	1	#	\|a Chisnall, Peter M
245	1	1	\|a Strategic business marketing \|c Peter Chisnall
250	#	#	\|a 3rd ed
260	#	#	\|a New York \|b Prentice Hall \|c 1995
300	#	#	\|a xi, 506 p. \|b ill. \|c 24 cm
500	#	#	\|a Rev. ed. of: Strategic industrial marketing. 2nd ed. 1989
504	#	#	\|a Includes bibliographical references and index
650	#	0	\|a Industrial marketing \|x Management
650	#	0	\|a Marketing \|x Planning
700	1	#	\|a Chisnall, Peter M \|t Strategic industrial marketing
856	4	0	\|z Click Here to View Status and Holdings. \|u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=143348
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