Understanding magazines
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| Main Author: | |
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| Format: | Book |
| Published: |
Ames
Iowa State University Press
1969
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| Edition: | 2nd ed |
| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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Add Tag | Physical Description: | xii, 458 p. illus. (part col.) 24 cm |
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| Bibliography: | Includes bibliographical references |
| ISBN: | 0813817080 |
The changing magazine trends in readership and management 
WWD : the magazine